Clarus

Modeling platform

2023 — Fashion
clarus

About the project

Clarus is a newly established agency in the Eastern European fashion industry. Clarus facilitates easy, fast, and secure cooperation between models, brands, and vendors. They provide a fairly new and innovative idea in the media space, so, we needed to deliver a top quality product to gain the trust of potential partners.

Services provided

Product UX/UI design
UX/UI Consulting
Web design

Branding
Business Analysis
User & Market research

Tech stack utilized

Webflow
WordPress
Airtable

Mailchimp
Make.com
My.SQL

Industry

Fashion

timeline

March 23 - ongoing

The challenge

This project involved discovery, web design, development, marketing strategy, and branding, executed by coordinated teams of designers, developers, and marketing specialists. The client needed an easy-to-use platform for models, vendors, and brands to collaborate securely. We created a system for filtering models by location, age, physical parameters, and title (blogger, model, actor), and provided Clarus with marketing support before the launch.

PROJECT STAGES & TIMELINE

Project features

Project features

Project features

Clarus is a newly established agency in the Eastern European fashion industry. Clarus facilitates easy, fast, and secure cooperation between models, brands, and vendors.
They provide a fairly new and innovative idea in the media space, so, we needed to deliver a top quality product to gain the trust of potential partners.Clarus is a newly established agency in the Eastern European fashion industry. Clarus facilitates easy, fast, and secure cooperation between models, brands, and vendors.
They provide a fairly new and innovative idea in the media space, so, we needed to deliver a top quality product to gain the trust of potential partners.Clarus is a newly established agency in the Eastern European fashion industry. Clarus facilitates easy, fast, and secure cooperation between models, brands, and vendors.
They provide a fairly new and innovative idea in the media space, so, we needed to deliver a top quality product to gain the trust of potential partners.

Vendor’s environment

In the vendors' personal accounts, they can specify their location, share information about themselves, and add a link to their company.

Vendor’s environmentIn the vendors' personal accounts, they can specify their location, share information about themselves, and add a link to their company.Modeling platform

Model’s environment

In the models' personal accounts, they can upload photos, share information about themselves, specify parameters, specify location, attach links to social media, and add their status (open to cooperation or not).

Model’s environment

Branding &
Visual Identity

A well-thought-out visual identity increases brand trust and highlights the agency's profile among competitors.

A well-thought-out visual identity increases brand trust and highlights the agency's profile among competitors.

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